flytecast: web strategies for small business

Rich Brooks spins a horror story of what can happen when you rely too heavily on Google, or any other search engine for that matter.

Sites Mentioned:

1. iSnare
2. The Phantom Writers
3. Statewide Insurance
4. HMG Search Marketing
5. Carolyn Newberger

flyte stuff:

1. flyte's Web site
2. flyte blog: web marketing for small business
3. flyte's Internet Marketing 101 at MaineToday.com
4. Sign up for flyte's email newsletter
5. Working Lunch Seminars

Rich Brooks

In this episode of flytecast, Rich Brooks of flyte new media interviews Elizabeth Harvey, president of Harvey Marketing Group on the topic of search engine advertising.

They discuss what search engine advertising is, how to get started, and provide some good tips so that small businesses can make the most out of their pay-per-click budget.

Important links:

• Google AdWords
• Yahoo Advertising

Important resources:

• Harvey Marketing Group
  
  
• flyte new media
• flyte's blog - flyte: what works online
• flyte's email newsletter

Rich Brooks, president of flyte new media, discusses the benefits of incoming links for search engine marketing and the a successful Web site.

Supplemental Links:

• Discover how many incoming links you (and your competition) have.

• Links for article marketing:
  
  • Phantom Writers
  • iSnare
  • Other Article Directories

For more information on Web marketing and developing an effective Web site subscribe to flyte log - flyte's free email newsletter.

For your daily fill of Web strategy, visit flyte's blog, flyte: what works online.